Our oldest recipe and most iconic roast. Medium roasted to deliver sweet and fruity notes with a well-balanced finish. Made with 100% Arabica coffee. For use in all Keurig K-Cup brewers. Beginnings: As rich in history as they are in flavor, the iconic blends of our Beginnings Collection are what define us as The Original Gourmet Coffee. Coffee is amazing. It's no mere beverage. And we believe this just as passionately today as we did in 1859 when we brought our gourmet coffee to market. We take coffee personally. We care about our craft. We hope you enjoy it as much as we do. How do you brew? Get creative and share. Facebook. Instagram. Twitter. For product inquiries contact: Eight O'Clock Coffee Company. www.EightOClock.com. Find us on Facebook.com/EightOClockCoffee. For brewer inquiries contact: Keurig Green Mountain, Inc. 1-866-901-Brew/1-866-901-2739. www.keurig.com. Find us Facebook.com/Keurig or Twitter.com/Keurig. www.EightOClock.com. This package is made with a minimum of 35% post-consumer materials. Printed in USA.