100 loads (based on medium loads when measured as directed). Arm & Hammer - The standard of purity. 50% more ounces (vs. 100oz. detergents). Free of dyes. Dermatologist tested. Skin-friendly fragrance. For all machines including H-E. Contain no phosphates. www.churchdwight.com. Questions? Ingredients? 1-800-617-4220 or visit www.churchdwight.com. Recyclable.