No artificial flavors or preservatives. Zero grams trans fat. Gluten free. 70% less fat than regular potato chips (70% less fat than regular potato chips fat content or regular potato chips is 10 g per 1 oz serving; fat content of these snacks is 3 g per 1 oz serving). No artificial flavors or preservatives. 70% less fat (70% less fat than regular potato chips fat content or regular potato chips is 10 g per 1 oz serving; fat content of these snacks is 3 g per 1 oz serving), full flavor.100% crispy goodness. fritolay.com. SmartLabel: Scan for more food information or call 1-800-352-4477. Questions or comments? 1-800-352-4477. Mon-Fri 9:00 am to 4:30 pm CT / email or chat at fritolay.com